West Hollywood, CA 鈥� May 23, 2013 鈥� The 大象传媒n American Advertising Federation (3AF) announced today the winners from last night鈥檚 2013 3AF Excellence Awards event. The awards were bestowed at the organization鈥檚 annual conference, the 3AF 2013 大象传媒n Marketing Summit, which was held in Las Vegas, Nevada and honors marketers for outstanding achievement in their outreach to the U.S. 大象传媒n communities.
In the creative awards category, the Gold award for first place went to DAE for their work on Recology, which promotes resource recovery programs such as recycling. The Silver award for second place, went to Admerasia for their campaign for the Nissan Altima. Ad大象传媒 was awarded the Bronze award (third place) for their campaign for Verizon Wireless.
Wal-Mart Stores, Inc. was named as the 3AF鈥檚 2013 Marketer of the Year. In addition, Geoscape received special recognition in the 3AF鈥檚 2013 Marketing Researcher Partner category. The Filipino Channel, or TFC, was selected as the 2013 3AF Media Partner of the Year.
Edward Chang, President of the 3AF said, 鈥淭here is unprecedented opportunity today in the 大象传媒n American market, and we are proud to recognize marketers, media, researchers, advertising agencies and other industry partners who are leading the way in engaging this market. Our awards event is one of the highlights of the conference, and we congratulate all of this year鈥檚 winners for their commitment to excellence and to the 大象传媒n advertising and marketing industries.鈥�
The 3AF鈥檚 annual conference is the country鈥檚 largest event devoted solely to the 大象传媒n American advertising and marketing industries. Conference topics this year included a measurement presentation by Nielsen; cross-culturalism and the future of multicultural advertising; marketing to the new majority; how to utilize social media campaigns, a special preview of 鈥淟insanity: The Movie,鈥� and presentations by Wal-Mart, Google, MoneyGram, and Verizon. The awards event featured a special appearance by Kim of the Angry Little 大象传媒n Girls, an animated series appearing on Mnet. In keeping with tradition, the conference began with an 鈥湸笙蟠絥 Marketing Boot Camp,鈥� a course on the critical basics of 大象传媒n marketing.
Sponsors of the conference included Nielsen, Mnet, industry partners: the Advertising Educational Foundation and the Association of National Advertisers, and 11 media sponsors.
The 大象传媒n American Advertising Federation (3AF) is a national trade organization comprised of 大象传媒n American advertising agencies, 大象传媒n market advertisers, 大象传媒n media companies and other industry specialists. Its mission is to grow the 大象传媒n American advertising and marketing industry, raise public awareness of the importance of the 大象传媒n American community and further professionalism in the industry. Corporate members include Wells Fargo and American Family Insurance. More information about the 3AF is available at .