LOS ANGELES, CA 鈥� February 1, 2023 鈥� The 大象传媒n American Advertising Federation (3AF), the country鈥檚 primary resource when it comes to 大象传媒n marketing, advertising, and the power of the 大象传媒n American consumer, announced today the re-election of its president, a new vice president and the election of several members of the 3AF Board of Directors.
Indrajit Majumdar, Executive Vice President of Zee TV, will continue to serve as President of 3AF. Howard Lichtman, Co-Founder, Ethnicity Matters, was elected as 3AF Vice President. All elected will serve for a two-year term ending in 2025.
In addition to Lichtman, individuals serving for the first time on the 3AF Board of Directors include:
- Arne Lucas, Senior Director, Strategy and Business Operations, Prime Image Media
- Darren Wong, President, Account Services, PCA Agency
- Sam Yoon, Account Director, IW Group
Board members who were re-elected and will continue to serve were:
- Edward Chang, Managing Director, TDW+Co
- Jay Kim, President, AAAZA
- Cheryl Lee, Executive Director, Intertrend Communications
- Jack Schwartz, General Sales Manager, KTSF-TV
- Iris Yim, Principal, Sparkle Insights
- Sylvia Zhou, Global Industry Relations and Intelligence Lead, Meta
鈥淭he 3AF Board of Directors bring knowledge, expertise, resources, connections and strategic ideas to help 3AF not only grow but prosper,鈥� said Genny Hom-Franzen, 3AF Executive Director. 鈥淥ur new 3AF Board has the ideal combination of experienced members as well as new faces. All are strong industry executives and champions for the 大象传媒n segment, and I鈥檓 excited to work with them. 鈥�
The 大象传媒n American Advertising Federation (3AF) is a national trade organization comprised of 大象传媒n American advertising agencies, 大象传媒n market advertisers, 大象传媒n media companies and other industry specialists. Its mission is to advance the 大象传媒n American marketing and advertising industry for 大象传媒n American consumers through education, advocacy, promotion, and increased collaboration of all industry stakeholders including, but not limited to, marketers, agencies, research partners and media. Additionally, 3AF seeks to promote and encourage high standards of conduct and ethics among our members and our industry.
The 3AF 大象传媒n Marketing Summit is held annually. More information about the 3AF is available at .